India
The Indian Music Market
Our first and major music market is India.
The Indian Music market is buzzing. Music and movies have strong ties, but there is also a new space for different (international) genres of music and labels.
India has the largest population of the world (1.4 billion) with over 600 million (mobile) internet users. Streaming has become very popular with local and global platforms.
Indian audiences loves to watch music, explaining to popularity of Youtube videos.
There is also a large population of Indians living abroad enjoying traditional and modern Indian music.